Research
January 21, 2016
Image courtesy of Rolls-Royce
By Nancy Buckley
NEW YORK – There is often a disconnect between the consumer’s view of luxury and the brands’ and agencies’ perspectives on the individual's thoughts, according to the founder of The Shullman Research Center at Luxury FirstLook: Strategy 2016 Jan. 20.
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","iv":"2afabf2f4dcab7940d407742c48a325e","s":"dc64f3ea5282f030"}
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