Research
January 21, 2016
Image courtesy of Rolls-Royce
By Nancy Buckley
NEW YORK – There is often a disconnect between the consumer’s view of luxury and the brands’ and agencies’ perspectives on the individual's thoughts, according to the founder of The Shullman Research Center at Luxury FirstLook: Strategy 2016 Jan. 20.
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","iv":"f4b7036d9a1ecb48f92d59c831c7856a","s":"42b518c98cb608b0"}
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