Luxury Daily
The authority in luxury news.
June 18, 2025
  1. Accor teams up with soccer player Kylian Mbappé
  2. Louis Vuitton forges multiyear partnership with Real Madrid
  3. Bentley Home debuts picnic collection
  4. L'Oréal to launch #JoinTheRefillMovement campaign
  5. Luxury Unfiltered: When bronzes go bust, and why the art market is collapsing
  6. Musicians Mark Ronson, Raye create original song for Audemars Piguet anniversary
  7. Dior selects new global ambassador
  8. Luxury Unfiltered: Emotions, not transactions, will guide the luxury experience revolution
  9. Louis Vuitton welcomes actor Jeremy Allen White as ambassador
  10. Off the Cuff: A Q&A with Charles & Co.'s Vicky Charles

Case studies

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Cognac flatlines, whiskey soars with Q3 luxury liquor sales up 15pc y-o-y: report
December 27, 2022
Dior, Chanel, PVH Corp., Rolls-Royce and space travel
June 24, 2021
Learning from others: Launching a mobile app successfully
March 13, 2020

Luxury Women to Watch 2018
September 18, 2017
SMS case study – Route 66 Harley-Davidson
February 22, 2012
Case study – Porsche Boxster Spyder
January 7, 2011

SMS case study – Columbia College
March 2, 2010
SMS case study – Teichman Fine Jewelers
January 26, 2010
SMS case study – Hotel Casa del Mar
December 16, 2009

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  1. Accor teams up with soccer player Kylian Mbappé
  2. Louis Vuitton forges multiyear partnership with Real Madrid
  3. Bentley Home debuts picnic collection
  4. L'Oréal to launch #JoinTheRefillMovement campaign
  5. Luxury Unfiltered: When bronzes go bust, and why the art market is collapsing
  6. Musicians Mark Ronson, Raye create original song for Audemars Piguet anniversary
  7. Dior selects new global ambassador
  8. Luxury Unfiltered: Emotions, not transactions, will guide the luxury experience revolution
  9. Louis Vuitton welcomes actor Jeremy Allen White as ambassador
  10. Off the Cuff: A Q&A with Charles & Co.'s Vicky Charles
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