Online vintage furniture service Chairish has released a new short to expand its audience of design-loving consumers as more people look to invest in home furnishings.
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Technology giant Google has confirmed that it will not introduce alternate identifiers to track users online once it phases out third-party cookies, opting to use “privacy-preserving” solutions for digital advertising.
British fashion label Burberry is diving into the mind of Ricardo Tisci with the release of a film campaign that prompts the creative director with an array of questions.
German automaker Porsche is marking a milestone with a virtual road trip highlighting some of the world’s most memorable joyrides.
Italian fashion brand Prada has presented the second chapter of its Linea Rossa Eyewear campaign in collaboration with the Luna Rossa Prada Pirelli sailing team, winner of the Prada Cup.
China’s cooling economy could cause serious problems for the luxury industry. Consumer debt has expanded, and the free-spending younger demographics are hardly coping well with financial stress.
We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world’s leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies.
Luxury Daily’s live news: Bentley introduces COVID-19 impact fund; Sotheby’s auctioning Hennessy X.O 150th anniversary Masterpiece decanter; McLaren Automotive taps Cherry London to grow partnership portfolio; Cision acquires Brandwatch, prioritizing digital insights.
Meet the 26 honorees who are set to make a mark next year in the world of luxury: Presenting Luxury Daily’s 2021 Luxury Women to Watch list.
In today’s world, the entire business cycle is intercepted by digital interventions.
Luxury Daily’s live news: Bentley introduces COVID-19 impact fund; Sotheby’s auctioning Hennessy X.O 150th anniversary Masterpiece decanter; McLaren Automotive taps Cherry London to grow partnership portfolio; Cision acquires Brandwatch, prioritizing digital insights.
British automaker McLaren Automotive is appointing an agency to help grow its partnership portfolio.
Public relations and earned media software company Cision has announced its acquisition of Brandwatch, an AI-powered social listening and content marketing analytics platform.
Sotheby’s to feature Hennessy X.O. 150th anniversary Masterpiece decanter
British automaker Bentley Motors is announcing its launch of a COVID-19 impact fund focusing on community projects in the Crewe area.
While the massive work-from-home shift served as a short-term response to the COVID-19 pandemic, companies have begun adopting the trend as a permanent work style — impacting lifestyle preferences and habits for many consumers.
French fashion house Chanel is conveying themes of modernity and sophistication with its spring/summer 2021 ready-to-wear campaign, starring Charlotte Casiraghi.
Even as COVID-19 vaccine distribution ramps up, many consumers believe a return to “normal” is still many months away, according to a new report.
In 2020, the world added 412 billionaires, about eight billionaires a week, to take the world total record to 3,228 billionaires, according to Hurun.
“What we observed here was a mismatch of strategies and customer segments.”
Thomaï Serdari, director of fashion and luxury MBA and professor at NYU Stern, in What can LVMH learn from Fenty’s fashion missteps?In today’s world, the entire business cycle is intercepted by digital interventions.
The new generation of marketers in fashion ecommerce has an irresistible urge – especially with pure ecommerce players – to equate marketing with digital marketing.
To better understand consumer behavior this past holiday season, we took a deep dive into anonymized customer and sales data based on more than 115 million online consumer visits to luxury retailers’ online stores in December 2020.
Trade secrets are one of the big four recognized forms of intellectual property. Yet many fashion and luxury goods companies neglect this protection.