Daniel Langer

rimma@mobilemarketer.com

Moving from app cost per install to profit per install

June 6, 2012

FTC’s application of online disclosure guidelines to emerging digital and mobile media platforms

June 5, 2012

Consistency and multi-touchpoint experience design

June 4, 2012

New ambient social apps enable brands to proactively connect with those nearby

June 1, 2012

Should retailers have a mobile payments strategy?

May 31, 2012

Mobile’s role in delivering real-time product feedback

May 30, 2012

Understanding the political mobile campaign

May 29, 2012

The correct way to implement QR codes

May 25, 2012

Key traits of mobile commerce leadership

May 24, 2012

8 questions brands should ask about mobile app localization

May 23, 2012

When streaming mobile video, write once and run everywhere

May 22, 2012

Best Buy and showrooming: If you can’t beat them, show them

May 21, 2012

End of paid media?

May 18, 2012

Personalizing your SMS text marketing campaign

May 17, 2012

Marketing your mobile products by leveraging social media

May 16, 2012

4 ways retailers can fight showrooming

May 15, 2012

Privacy and security issues around mobile content

May 14, 2012

QR codes in the in-store and catalog environments

May 11, 2012

Mobile can better loyalty and customer service

May 10, 2012

3 pieces of advice for including mobile in integrated marketing plans

May 9, 2012

World gets smaller for luxury real estate marketing

May 8, 2012