Jen King

jen@napean.com

Emotion generated through consumer experience drives brand loyalty

June 25, 2014

Build consumer experience in, don’t bolt it on

June 25, 2014

Tiffany explores Elsa Peretti’s career to spark collection interest

June 24, 2014

Vacheron opens Moscow boutique with four limited-edition timepieces

June 24, 2014

Luxury marketers target aspirational readers of Vanity Fair’s July edition

June 24, 2014

Acqua di Parma pens travel log for Colonia collection’s newest fragrance

June 23, 2014

Tiffany, Porsche lock spots in Robb Report’s June Best of the Best issue

June 23, 2014

Four Seasons pushes amenities with Vacation Rentals Web site launch

June 20, 2014

Crown & Caliber fills retail void in luxury watch industry through consignment program

June 20, 2014

Legacy trumps brand name on exclusive shopping platform Crest & Co.

June 19, 2014

Ritz-Carlton pushes app engagement via Condé Nast Traveler mobile ad

June 19, 2014

Parmigiani aims for visibility with Luisa Via Roma window display

June 18, 2014

Jaguar maintains F-Type momentum with New York Times mobile effort

June 18, 2014

Omega renews Golf in Dubai partnership to support sport in Middle East

June 17, 2014

M magazine takes path less traveled to appeal to male readership

June 17, 2014

De Beers aims to inspire with Moments in Light portrait effort

June 16, 2014

W magazine’s June/July edition parallels art, fashion for W:Art supplement

June 16, 2014

Lalique marks jewelry collection growth with dedicated boutique

June 13, 2014

Baume & Mercier examines life’s moments with “Celebrate Dad” effort

June 13, 2014

Forbes to launch digital extension of ForbesLife to increase luxury content

June 12, 2014

Dolce & Gabbana pushes Classic Cream lipstick via social interaction

June 12, 2014