Rachel Lamb

rachel@napean.com

The truth about breaking into China

October 4, 2011

Audi revs up mobile offerings with platform-agnostic site, iPad apps

October 4, 2011

Chanel ups exclusivity factor with limited-edition No. 5 extension

October 3, 2011

Lexus rewards loyalists with special-edition, customized models

October 3, 2011

How should luxury brands react to talk of a recession?

September 30, 2011

Cartier marries tradition, customization for bridal collection app

September 30, 2011

Ralph Lauren steals attention with founder-narrated collection video

September 29, 2011

Internet ad revenue up 23.2pc for first-half 2011: IAB

September 29, 2011

Piaget taps international polo fan base via tournament sponsorship

September 29, 2011

Nordstrom reigns for multi-platform digital prowess: e-tailing group

September 28, 2011

How customized QR codes can drive CRM

September 28, 2011

Estée Lauder wears makeup authority mantle with how-to video channel

September 28, 2011

Dior sacrifices functionality for beauty in VIII app

September 27, 2011

Audi A6 stars in original short drama to tap TV audience

September 27, 2011

Dolce & Gabbana to strengthen brand affinity with line absorption: experts

September 26, 2011

John Varvatos, McIntosh pair to celebrate Jane’s Addiction album release

September 26, 2011

Chandon continues breast cancer fight with Pink Party event

September 26, 2011

Hugo Boss repositioning itself as purveyor of customized luxury?

September 23, 2011

Cause-related programs good to salve self-indulgent purchases

September 23, 2011

Jimmy Choo boosts fragrance visibility through Tamara Mellon blog launch

September 22, 2011

Digital exec to lead newly-created iProspect Luxury

September 22, 2011