Luxury Daily
The authority in luxury news.
March 20, 2026
  1. Marriott’s Luxury Group launches artist residency program
  2. Puig appoints new CEO
  3. Park Hyatt crosses into London’s residential market
  4. Sephora teams with F1 Academy
  5. Natalie Portman leads cinematic Tiffany & Co. HardWear campaign
  6. Loewe presents creative directors’ debut collection at Bergdorf Goodman
  7. Lamborghini launches exclusive activation in Fortnite
  8. Nespresso turns to pop star to lead next campaign
  9. Dior stages South Coast Plaza pop-up
  10. Luxury Unfiltered: The conflict in Iran is a wake-up call for luxury
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Multichannel

Baby boomers and millennials united in desire for experiential offerings

September 18, 2015

Image from Holt Renfrew's #AllTogetherAtHolts campaign Image from Holt Renfrew's #AllTogetherAtHolts campaign

 

By Forrest Cardamenis

NEW YORK – With baby boomers aging out of luxury consumption and millennials only now entering the market, brands need to find creative ways to engage both generations, according to a panel at the Luxury Retail Summit: Holiday Focus 2015.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Marriott’s Luxury Group launches artist residency program
  2. Puig appoints new CEO
  3. Park Hyatt crosses into London’s residential market
  4. Sephora teams with F1 Academy
  5. Natalie Portman leads cinematic Tiffany & Co. HardWear campaign
  6. Loewe presents creative directors’ debut collection at Bergdorf Goodman
  7. Lamborghini launches exclusive activation in Fortnite
  8. Nespresso turns to pop star to lead next campaign
  9. Dior stages South Coast Plaza pop-up
  10. Luxury Unfiltered: The conflict in Iran is a wake-up call for luxury
VIDEOS
More Videos

MORE IN Multichannel
Cunard takes cinematic approach for latest global campaign
Lexus, Universal Pictures partner to promote ‘Wicked’ film
Hearst introduces AI-backed advertising tool
Chanel connects food, fashion in latest podcast episode
LVMH employees help rewrite resale rules with ‘Heristoria’ concept
What can luxury learn from Ferragamo’s latest fashion experiment?



RECENT ARTICLES
Park Hyatt crosses into London’s residential market
Loewe presents creative directors’ debut collection at Bergdorf Goodman
Coty shakes up board, announces resignations

Patrón teams up with filmmaker Guillermo del Toro
MCM begins year-long 50th anniversary celebration
Marriott’s Luxury Group launches artist residency program