Multichannel
May 2, 2013
By Tricia Carr
NEW YORK – The managing director at Boston Consulting Group said during the Luxury Roundtable: State of Luxury 2013 conference that specific trends are driving changes in the way that marketers do business.
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","iv":"1f703915d7bf500c62550b52fd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