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High-profile use cases paved the way for other brands to get involved and capitalize on the cost savings associated with AI influencers over experienced, human content creators, though the tides are turning.
Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.
Luxury stores are expanding their real estate footprint and adding gourmet dining to their repertoire.
Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.
The luxury sector, once buoyed by insatiable demand and mythic allure, is confronting its most sobering identity crisis in over a decade.
Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.
Every negative headline about cavalier supply chain practices chips away at trust, widens the value gap and weakens performance across the industry.
Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.
Superfakes may be the single largest threat to authentic brands.
Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.
In Altiant’s recently published Millionaire’s Media Consumption reports, just over half of global HNWIs said that they are receptive towards the use of AI tools and software in advertising.
Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.
Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.
If luxury brands want to survive in this new era of accountability – let alone lead – then let me be blunt: we need a supply chain revolution.
Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.
Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.
Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.
With tariffs hovering at 15 percent, long-term and thoughtful planning will preserve a brand’s reputation and customer loyalty.
Digital literacy is now as important as cultural fluency.
Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.
A founding date in a resort’s new logo or a boast about being “first in the category” stops short of making history meaningful to modern audiences.
