Marketing
January 17, 2019
Burberry is expanding its ecommerce reach. Image courtesy of Burberry
By Sarah Ramirez
NEW YORK – Marketers need to stop compartmentalizing store shoppers and online consumers and begin treating them as one and the same.
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","iv":"11f0b13baf622c93144f8eb35be058f1","s":"4ba24e8f15e902ed"}
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