Multichannel
January 21, 2016
Image from Carolina Herrera The Art of Seduction campaign
By Nancy Buckley
NEW YORK – Tying together a brand’s story is essential to the introduction of a new product, according to an executive from Lloyd&Co. at Luxury FirstLook: Strategy 2016 on Jan. 20.
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","iv":"13fc43eb7f1757363d8a5d3f4e29dabb","s":"d5982fee94dcacea"}
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