Internet
May 2, 2013
By Tricia Carr
NEW YORK – A Four Seasons Hotels and Resorts executive said during the Luxury Roundtable: State of Luxury 2013 conference that marketers need to understand where today’s luxury consumers are engaging and deliver the brand story directly to them.
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","iv":"cb8fc2e8f27de4ad37159fb7893bf68b","s":"8b398da78392b49a"}
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Engagement carries are probably more value than number of social followers but we cannot deny its importance and influence because almost people use social network nowadays