Internet
May 2, 2013
By Tricia Carr
NEW YORK – A Four Seasons Hotels and Resorts executive said during the Luxury Roundtable: State of Luxury 2013 conference that marketers need to understand where today’s luxury consumers are engaging and deliver the brand story directly to them.
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","iv":"2aad13add619dc11ec9fa049752ce097","s":"13621fc9045e8e50"}
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Engagement carries are probably more value than number of social followers but we cannot deny its importance and influence because almost people use social network nowadays