Internet
May 2, 2013
By Tricia Carr
NEW YORK – A Four Seasons Hotels and Resorts executive said during the Luxury Roundtable: State of Luxury 2013 conference that marketers need to understand where today’s luxury consumers are engaging and deliver the brand story directly to them.
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0eAt\/AseJGwSupGgBxgs5y2PmMFKLm1afgnXcJDqz77uXs7r6MTKjlsvUQXzbzhn2EqVUKAfOY37NIyemOa9ua275JerywZPpCUuRWYekalu2p2bn2Q0LmanJfMmDfRTY2rHuFjDo5sSWc8r3rWfv\/spnrSBXgmTa8fV5G72vUWgbRE5lqpzyPuJydZ3\/\/qFASRSK15wHndRskDgWi9GleLuXE3F92ApYcyjVlNq+fr0jqeGPcEheoHn1KMOXAN0b9t6br0KcWnBx6wVPqnf+ILNcFD3+kXyU1vIGKkRUu5O6+sRYTI1239bAlEg92cqlGPV1G3SFura0OmMQt9eu04ignXWDAFJ3x4V6tKWe5KoUp88uxAZDH56vOdLKE4cQiqgWPnDGyFU\/0Jw4hTC3CThOWwhpNo2lJH8a9gUX9BZKSwvuGi1yQnOe1EZNU+enYiOodyEr2gZeDgAl4R7eNPeHwFIjAAKv3VaqKlKOiEBfVf5vnO5E8vrzkcGQs4dI7LxwbFdL3pC\/b69abTKuNEHZlyqJmVAvR4nQProEAPa4w\/lOpVuTp6V1Dmm76rRLWPULfjFxHJBiRMT77TT2WCIBNiNQYrGloCQgoaBgueuv+oN9TkoCAtRp5Cxb2M+uqkkr6neF\/N5uNRCE6Ho5NqlAu5ih6sGr\/+4cQrJK6XVHuuXlE\/nyv2DEUiLDjie188YFw3K9GDLY8EUEpB+mxGiPImI+\/AEzLo1fcw5z7d4P\/Wdk7Fap0+Dtmh15zHEE+nunfl\/EQq4VS4CcZpG59mbzaHn\/E4MaxfhLIXcpU\/HJjN5xmVASm8yY4OAGpoG448kX\/tkXEi4fYgbyWUQ3BEOIQBYvckY6ElqqNy8h7kn4EgnJQzGM+n398R\/ejYp1FF2Vy6IhXCPhN15rGntOSpQ3sWL5z89UUUvI8Tn8JV36JJ59JdAzeRDNbJoJKWW48yyHuJ5RDK\/0CEA44wWAF23U70yY81O9XeJM1cCZU\/RWdLwwNCndKFKJWqWAjVBQ9uMk5qbdTVa19hNLE9vAY4WfE0SB3neueVoDWFRg9ht96st4nhmbntIQT9VPsuirmWf9W6MbURzSZPidLG226CN4H76xS9VE5ZdR73OT+Oqfk3rswI7gTwQRgWmaDCv6KwWVQ07dZ4oC5mWgqtiocfnRY4\/qpuonaTK9cwxO\/CnW87GMn3ybtnBdQtAZgYG9x0U31AZJ64nW6o9boM0I\/ntqRDDaH3a1aPVqRCu+hAPvDnGREgRQHPawPsYz1svjJF5leliY3XVwOBVQmWuZXFZ1B0l8+nHHrSOV8BRyilm2Oe5e3okqU7yC\/439H02EfLmWBtYRe4XIaMYYH\/csCB9qAq9frzuoqKduV76V77G8K217mQqgzqnWoA60G+WNubou9vD7MAL4qRAIzyXaVyal7F3EmfwODmbOrjMU9iBDuWBa+rOAnlzv\/rku7Km2oasBq9lyM9loqLtgGM103VUT4WSd2\/DCkQOrCty2NbH5Ll7eKjmat\/dwUrNIKTlmqf51Br3Ao8ibTug6tIBVf3cneFj85SuVjs9ytu9Oj5+9zWZf0ZxuPz9AtpaHxOpRH4G9e+ZXX4\/TqTZow29KX0x42P49uc6rsoBGNRN9XJ\/l2ZFXdNThSV4mCz+aRJGx\/4RZ0S5uR8EfcztRzPhQq2pNZ3ZwMSbRwgB\/4o8NqDRF1rPquLxAPY9xh8+8geaCLDOXBNjvhWV060Kxq9oHde\/3Y1JGPvLxJvoZ2ez1pWXcLzcqPhPEWXtgoBToTmBzmpCQ1ks9UkPpcq8oilKgXB0zPniey73FGTwXI1v3uk+0CYfS9H7NomEVXso4sOj3Hu1+v1iOb+kADfhCaKmbQw+sh56EslRIckaPfWgT+uDZWOAn7elkayzva0A6tRGMDUU1EWTYSsUa5ZSh26NZLq9wkFsVOFLBmfzgjaf92fYi1A2EGjg5Ss0jUIKCaKmSP6af1Hmjl5GvrPwtYxGh7KQYiJpk5lGiRWP\/xv\/DtmiWfQurAjRwngq9JSemdqTJE6UfpwVdM4xMLKYGQvSKqOn6IFXZYiVn55\/DD7LBqAskgxogfGb7nDS1dJk0\/xun8lIyvqYNUowHKEfhtjHW7sYzzBBF3xl2rMHs+BOfpyAwsluRLSDUdmuVEvw8SLzhqQn+\/ONMFyY6qvovDUPfEZu8iP62RckClS7qsROKnm0vXSpqaCvWaUAz6WtH39Cm6xMcaT8xIrVIejgI\/HOHTA4EQ+ILwU2pvl5nUeteO5bUmKQqipOwkXyAu5FhD7b5vWefsCaoBALjHTewtAtaxOfYklCzQyfljCdp7CqZ8zjznDmQKNAEmNUFj1P9DY\/zqatIy+m5Ul63j1GwNljj0YymKUXCdA9\/BjAFBUQV8P\/JDBrM7QpwpRrjULV6J5bHJbOnMF5tFJhPwfWRxqQwZfSGlDa\/tI2xbDFcS3o+35LgUF8NJzL1Gn78Fir9J\/pDWXrnigCKLiadFBGeliWVlznMshl9rhzSA0UgbidBGX50U\/2CRN1Pc2ORzWNQWnhOF75letNjECvu\/E9rhLZ\/EAkvzXOKBnDNciu4rJ2i3bkBt6nfs9IrjB7JS0GN7dv3MRtiPSBcRxuTQzvM6\/NCYVr7MaIwq6Usul1oyPUo5FA4fIZ+\/poT008iE7sBwbYKVSYawz5YixQW9NwRfdTkXjf5CA55eq2icE2ifqcxKAbyYGIKQg5UL+ZrKizIH0ucUC9PJ+4kHHSAsEk6D8i7ndeGz1EjPqlx0Qe4mYbMLeKxZqw+IZu\/a+qk1Oeckap73w1901w9l9NrqZTP82qhz6M3iFD8ShUStxw+n4EsRUazqS\/v6T7MICldv28zgH0Ik0sIYEB8RgdyTK46aZCwYGzE931wVFkVVZUD0YyU3A2fq2jHjHNPl\/2c8iNs1Jd4fQZgeMrWA3ZIecqleJiFfwsIFdryEmybOZYZ5z6+FxDnMHoC8Ak0zOjQ4u+s\/O\/qEWYC97DVwCEgZjOhIitpcIUDZLaAvub\/zc+9AB3icABgfUcLPouZxrL1VixekheruhEsOzL6ZFwXNHNVMLaP+\/\/k5OhY2ykKEdd1\/cyGZoKD5Yh3GF8seUWVNOWZZVCk1Lys\/9WdW2KIbGeGnRv8zzuTfLgeLovG+98pqgFPACh0aFPGv+GJc+QSE+qVaKrICLxcCD8tV6GnvDj800idp+1YBvDXiws+QcxfDmG412\/5p\/8OCr86Uv6Ab8EwymA0ZY4TY0QozseTDDhIABucBE14cw3aCdtEuBM4a474wRmoZDZKl+Uh7Qo7D8rCNc7wrv\/IKctKp6xw\/OWwhIQYOpAoih3eHDgPKbH\/5XKEtxCaaakeSUQb7aQD4XhdyLWUlXhHJUTRmrDig6SF7hFu+GI5osvLyexrS\/KjWKZ\/KA3gHTgFp2c0KO1GKDEzqKZvIhMuW30z9hAidn4H0r+8q3jmuadc+0o9Kf4od4NYhwWyPLiblvJPzL2qBXE7wtDxp1z1kTCy1Mo4RhLqaUJ44P4coxRdSTvaRmOPShyI7v4hZKgNdoC22HtyqSYFp0HFhmxF+GPjN+dtCrVu6iuCnxthRgwJUDhMoeCzr7QkCiSLfiM5Diy\/7quXNffjRkXwtH\/kD4CsP95G4s3kZYnmxBBhuzYHVm91hKNW8ZTX6BUDBHnMLulvJI3l0IlTPpg9TNDU\/TKVuBnB+u9MDsR999kZSfWQM4cNt7ueu\/bxMVAqJy6Kdk4ZAlCAw3rcPSvxO13ZH2rAq\/Ld01XHOGRr\/5v6YB8krKp79VUaYrV1s5G3H8CvwNA7xZXamlXUVQR40qu4HOq6Ww4tIv1q+PWEM4qKlo04KL7iGrBFh+F4kHx2+UsdUV9BIGJvXRIQe692eir+\/kki5Hf\/G80oUGu\/ojB1LR5rJ400XM\/DI1TH5s+w+2ZcdLfUBMwWtV2G2b8giMjjQGVXQ+y6+MqGL0YYS+VEFL14ikZ9U0Pa8Ch0kqNT2bdv9jZVnWGTGTiHFw0xF\/QJCW5rRNY4ATdlg\/iw9jIOslsk5hSL0tA0adqBZVsUT3gMiyzIBFsswpmzX9yTSd+3WrRzBuNpuAP0A7jk6EhsCZW65BKoyfckXf7kwPTiL4zCUcHOKoVnDLr0pPbzwsoekYmtm1MYyGDkW3KbSg9nOr4ZPVKTG6DAWzD9Q5spBpdWfbp\/oGHWDGTaeq2e3rj+UBFo3W6FamjB8xbL9oSVGbJk7raZc6JPFW9\/jNfxXI2w2PvXzDJf3gCqTLu82kxnL383iZD9Byszz9\/ZRzTTFXWWNyw82whkolFNTRsa+aqIJgkmMlsGobj1OlhxG\/da6dsPTZCOc3NzXZp6f5u37+suRSf\/omzObng6BgXMngG7TiXTiCa6QdhR6rrtITbQKQRfNxBjdXJ\/bT\/XD82C47gj4VycP9OGTHNP6\/MwJGQ4EC8RqymN4pq1272Iz+u0r0ygxNyICSuZidW9sI5yeUfI9uBw\/6iTIhYmt1+vZ3xtrfWAxc5dYwhF7KvEgcJSR4DXWnNqQsQD70+yLcq0gKuztIjO1zQ9ytZAK\/4fDGZiGkwCGvIlljJmePIE7zBxoldssQWtdkwYhSJtOajcp0ehZRx1rGhvzMDFtxm0qZUjkCdLps7yDgE4kFgcvHAdHR5z\/MPmeYGSGXSwjf95ovJYKQCX5PLtpZH8gnajml4L1Wmd1ozWJXmCbg+CVW5CPQ344Nf+tbhH+KCQK0VP9VCZ0SNILvqLpC32uEccKqf9T2EcgKDqxKYjDwe+ddotZJb534grbxro9SZoWC3K9JiLpdh7ZwCpU5DLXmcFWbAbujzfCoQsisqBuH1Z1l0RndVAzNtP4HmvN6JTAemqrGQkeuZS3vJRXh5f9Uyq+vl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Engagement carries are probably more value than number of social followers but we cannot deny its importance and influence because almost people use social network nowadays