Luxury Daily, June 7, 2011 – Marc Jacobs sees 2pc click-through rate with advertorial Luxury Daily, June 6, 2011 – Harrods unleashes digital multichannel campaign for in-store boutique Luxury Daily, June 3, 2011 – Is the luxury footwear arms race on? Luxury Daily, June 2, 2011 – Tiffany marries product with emotion in curated online experience Luxury Daily, June 1, 2011 – LVMH will not back off. What should Hermes do? Luxury Daily, May 31, 2011 – 67pc Twitter users click-through Tweets to branded Web sites: study Luxury Daily, May 27, 2011 – Links of London discusses strategy behind top-performing multichannel campaign Luxury Daily, May 26, 2011 – Gen Z members likely to buy counterfeit products to get closer to brand: research Luxury Daily, May 25, 2011 – Boucheron sees 50pc Web site traffic increase with augmented reality Luxury Daily, May 24, 2011 – Impressive Q1 results from LVMH, Hermes reflect potential industry comeback Luxury Daily, May 23, 2011 – Bulgari breaks into Facebook commerce via Enchanted Garden app Luxury Daily, May 20, 2011 – Push notifications lead to brand loyalty: expert May 19, 2011 – Harrods breaks first mobile app to drive store traffic Luxury Daily, May 17, 2011 – Bentley, Cartier strive to keep top-of-mind with app updates Luxury Daily, May 16, 2011 – Selfridges launches largest campaign in brand history with Project Ocean Luxury Daily, May 13, 2011 – Brand image maintenance integral when developing mobile sites: panelist Luxury Daily, May 12, 2011 – Hermes, Cartier on Bluefly: Big Luxury tries discount Luxury Daily, May 11, 2011 – Rolls-Royce celebrates Spirit of Ecstasy centenary with inspired portraits Luxury Daily, May 10, 2011 – Lexus pushes hybrid models with multichannel Conde Nast partnerships Luxury Daily, May 9, 2011 – IWC brandishes exclusive print ads in Modern Luxury pubs Luxury Daily, May 6, 2011 – Chanel leads iconic brands with optimized jewelry, watch sites Luxury Daily, May 5, 2011 – Luxury goods spending could reach $275B in 2011: study Luxury Daily, May 4, 2011 – Are high-end brands on too many low-end channels? Luxury Daily, May 3, 2011 – Zegna attempts digital conquest with mystery allure Luxury Daily, April 29, 2011 – Is Twitter an effective traffic driver to luxury stores? Luxury Daily, April 28, 2011 – Mercedes-Benz outlines 2011 US marketing strategy Luxury Daily, April 27, 2011 – Top 10 luxury branded mobile sites of Q1 Luxury Daily, April 26, 2011 – Ritz-Carlton backs Succeed Through Service via digital push Luxury Daily, April 25, 2011 – Rolls-Royce targets aspirational buyers with Phantom app Luxury Daily, April 22, 2011 – Alexander McQueen remembered in Vogue Met Gala app « Previous archives Next archives »
