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Fragrance and personal care

Rarity, limited POS essential to niche brands as luxury becomes overused term

January 20, 2017

Image courtesy of House of Creed Image courtesy of the House of Creed

 

By Jen King

NEW YORK – Cutting through the noise of the oversaturated fragrance sector can be difficult, but leveraging human connection, storytelling and service lessens the daunting task at hand, says International Cosmetics & Perfumes’ CEO.

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  1. All eyes on leather goods in fall ad extension from Louis Vuitton
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  3. Turbulent global market conditions ‘testing resilience’ of Swiss watch industry: Deloitte
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  5. Fashionphile buys Luxe Collective, entering UK resale market
  6. Estée Lauder completes Fragrance Atelier in Paris
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  9. French supermodel Laetitia Casta embodies Balmain woman in new campaign
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