Marketing
December 21, 2023
The brand's campaign film offers a more contemporary narrative than those before. Image credit: Publicis Luxe
By Amirah Keaton
At the root of an ongoing slowdown, the luxury industry faced a unique combination of macroeconomic threats this year.
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","iv":"c2afb789d835c5b4939f6f156b6be37e","s":"59cc5bd41cc85c24"}
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