Marketing
January 15, 2025
Two episodes are now streaming on various platforms. Image courtesy of L’Oréal
By Amirah Keaton
During a year in luxury defined by a worldwide sales downturn, many brands leveraged powerful messages and immersive experiences to assert their relevance and reach.
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","iv":"782d936a1512deb079c60068846e3d79","s":"ca2f1787f447ce5b"}
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