Luxury Daily
The authority in luxury news.
Feb. 24, 2026
  1. Bulgari signs pop star Dua Lipa as global brand ambassador
  2. Gucci expands ‘La Famiglia’ concept to eyewear
  3. Luxury on trial: What will stand up in 2026
  4. Aston Martin to build 45-story residential complex in Brazil
  5. Singer Olivia Dean fronts latest Clash de Cartier campaign
  6. Omega closes out Milano Cortina 2026
  7. Zero Halliburton focuses on roots to fete 80th anniversary
  8. Off the Cuff: Getting to know luxury's top-tier talent in 2025
  9. Pernod Ricard flags first-half sales decline
  10. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
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Marketing

Top luxury campaigns of 2025: Burberry, ‘It’s Always Burberry Weather’

January 15, 2026

British model Nora Attal wears the new Fitzrovia trench coat in the campaign. Image credit: Burberry British model Nora Attal wears the new Fitzrovia trench coat. Image credit: Burberry

 

By Amirah Keaton

In 2025, luxury brands navigated a landscape defined less by records and more by recalibration.

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  1. Bulgari signs pop star Dua Lipa as global brand ambassador
  2. Gucci expands ‘La Famiglia’ concept to eyewear
  3. Luxury on trial: What will stand up in 2026
  4. Aston Martin to build 45-story residential complex in Brazil
  5. Singer Olivia Dean fronts latest Clash de Cartier campaign
  6. Omega closes out Milano Cortina 2026
  7. Zero Halliburton focuses on roots to fete 80th anniversary
  8. Off the Cuff: Getting to know luxury's top-tier talent in 2025
  9. Pernod Ricard flags first-half sales decline
  10. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
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