Luxury Daily
The authority in luxury news.
Feb. 24, 2026
  1. Bulgari signs pop star Dua Lipa as global brand ambassador
  2. Gucci expands ‘La Famiglia’ concept to eyewear
  3. Luxury on trial: What will stand up in 2026
  4. Aston Martin to build 45-story residential complex in Brazil
  5. Singer Olivia Dean fronts latest Clash de Cartier campaign
  6. Omega closes out Milano Cortina 2026
  7. Zero Halliburton focuses on roots to fete 80th anniversary
  8. Off the Cuff: Getting to know luxury's top-tier talent in 2025
  9. Pernod Ricard flags first-half sales decline
  10. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Marketing

Top luxury campaigns of 2025: Louis Vuitton, Murakami re-edition

January 22, 2026

The label is leaning on the surreal for its latest marketing drop. Image courtesy of Louis Vuitton/Inez van Lamsweerde and Vinoodh Matadin Shot by Dutch-American artistic duo Inez van Lamsweerde and Vinoodh Matadin, the campaign features global brand ambassador Zendaya. Image courtesy of Louis Vuitton/Inez van Lamsweerde and Vinoodh Matadin

 

By Amirah Keaton

In 2025, luxury brands navigated a landscape defined less by records and more by recalibration.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Bulgari signs pop star Dua Lipa as global brand ambassador
  2. Gucci expands ‘La Famiglia’ concept to eyewear
  3. Luxury on trial: What will stand up in 2026
  4. Aston Martin to build 45-story residential complex in Brazil
  5. Singer Olivia Dean fronts latest Clash de Cartier campaign
  6. Omega closes out Milano Cortina 2026
  7. Zero Halliburton focuses on roots to fete 80th anniversary
  8. Off the Cuff: Getting to know luxury's top-tier talent in 2025
  9. Pernod Ricard flags first-half sales decline
  10. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
VIDEOS
More Videos

MORE IN Marketing
Luxury on trial: What will stand up in 2026
Luxury Unfiltered: Why algorithmic perfection is the enemy of luxury hospitality
Luxury Unfiltered: Why traditional management is killing luxury as an asset class
Luxury Unfiltered: Why halo strategies from legacy brands need attention
Top luxury campaigns of 2025: Luxury Daily
‘Trust is the new currency of luxury’: Positive Luxury



RECENT ARTICLES
Baccarat embraces new visual chapter
Follow @LuxuryDaily for the latest in luxury news
Luxury on trial: What will stand up in 2026

British designer Clare Waight Keller joins BFC board
Aston Martin to build 45-story residential complex in Brazil
Bulgari signs pop star Dua Lipa as global brand ambassador