Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.
The U.S. fashion group's latest marketing push is a love letter to its founder's hometown, spotlighting the sights and sounds of the Big Apple alongside pieces from its seasonal collection.
Known to rely heavily on members of their network in pursuit of prestige goods and services, the wealthy are continually turning to digital platforms for recommendations.
The U.S. beauty group is saw revenues decrease by 2 percent year-over-year, spurred by declining spending in global travel retail and among Chinese consumers.
In partnership with French coach Patrick Mouratoglou, the Marriott International-owned hotel and resort chain is opening court access to members and guests.
Starting this month, "Uno Car Party!" from American toy manufacturer Mattel will be available on the AirConsole platforms of 500,000 models from the German company.
